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Watch a clock. Does your mind move faster than the second hand?
Chip Conley is the founder and chairman of Joie de Vivre Hospitality, America's second largest boutique hotel company. He gives eighty speeches a year, including at TED, he is the author of several books, including PEAK: How Great Companies Get Their Mojo from Maslow, and in 2007 was named the Most Innovative CEO in the San Francisco Bay Area. He lives in San Francisco.